Latino PSA Features Luchadors to Deliver Helpful Covid Info to Spanish Speakers
‘Lucha vs. El Virus’ was created to fill a gap and reach a group highly affected by the virus
Beyond Hispanic Heritage Month: How Brands Can Support Year-Round Cultural Celebrations
As we enter the second full week of Hispanic Heritage Month, it’s encouraging to see so many in our industry publishing thoughtful opinion pieces on the occasion. The discourse has been rich and diverse, but one message stands out: Brands must engage with Hispanic...